The advantage of ODM manufacturing is the low amount of resources that the customer needs to create a product. With ODM, the customer does not need to invest millions of dollars, or time, into research and development in order to develop a new product. By reducing the expense of product development, the customer can focus more time and money on marketing strategies.
Another benefit to using an ODM manufacturer is the availability of economies of scale. This means that the product's unit cost is lower since the manufacturer is building the same design in large volumes.
Key Takeaway
If time and resources are scarce, then ODM is the route to go to launch a product.
